To Be An Entrepreneur by Miriam Dervan

Author:Miriam Dervan
Language: eng
Format: epub
ISBN: 9781784522629
Publisher: Vearsa

Competitive advantage

So my words of wisdom in the competitive world are always have that competitive advantage:

a. Do it better

b. Do it differently

c. Gain customer loyalty

d. Build sustaining relationships

e. Keep the energy in your business

f. Motivate your team so they are encouraged to work hard, work hard and work hard

g. Make sure your team is a happy team – happy team = happy clients

h. Keep your eye on market trends

i. Watch what your competitors are doing themselves

j. Find out why clients work with them and not you

k. Always be ready to advance with new technologies

l. It’s about partnership

m. Learn how to target clients

Thoughts to take away

Don’t fear your competitors – they can really help you out. You need them!

• Keep your eyes open; competition can come from all over the place: direct competitors, indirect competitors, replacement competitors.

• Strengthen your company from the inside out: develop your mission and vision statements, think about your value proposition and what really makes you stand out.

• Build a strong culture that empowers your people to do their jobs well and encourages collaboration and communication.

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